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Pinterest: Seven (More) Reasons Why Brands Should Jump on Board
Now is the time for businesses to embrace Pinterest not only because it’s growing in popularity, but also because Pinterest is driving more qualified buyers to online retailers than other social media...
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Backcasting – Predicting the Future of Marketing
I recently had the pleasure of attending a Silicon Valley marketing innovation event called “EVOKE.” During this meeting, we had a facilitated session on a strategy technique called “backcasting.” In...
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